Located within the city limits of Canton, Etowah Shoals Village is envisioned to be a “destination” mixed-use multi-generational village. The site received PUD Zoning in 2004, providing 1200 single family and mixed-used residential units and 32 acres of neighborhood commercial. As nostalgia is at its height among all generations, the proposed theme of the community is a step back in time offering a “farm to table” 80-acre organic farm adjacent to the Etowah River. Etowah Shoals Village fits perfectly into the approved #CantonForward LCI (Living Centers Initiative) welcoming “live, work, play,” mixed-use communities. Canton will greatly benefit from Etowah Shoals Village providing “destination center” easily accessible as an extension of the Etowah River Walk nature trail. Beautiful homes for every season and lifestyle will be designed with a coherent style from townhomes, cottages, active adult, family friendly, to estate homes, blending into the natural assets of Etowah Shoals. The distinct topography of mountain views, farmland, and Etowah river frontage with a 477-acre land mass, provides a blank canvas to create a master planned community without the challenges of retrofitting or repurposing land uses. This is truly a place that can foster quality of life and family growth and vitality. The commercial center will be a nucleus of activity and entertainment where the residents will enjoy open green spaces, wide sidewalks, pedestrian friendly service, restaurant and retail establishments, all adjacent to I-575. The Etowah River Greenway Master Plan of 1999 encourages regional and city-wide connections, stream buffers, and trails along the river and through Downtown and other parts of the city. Etowah Shoals Village also provides the dream of honoring the Cherokee history with planned amenities fronting the river, pedestrian bridges, chapel and a canoe and kayak dry storage and launch. These natural amenities will foster connections neighbor to neighbor and neighbors to neighborhood farms and shops. A quaint village-type neighborhood commercial center, along with breathtaking views, proximity to the Etowah River, adjacent to I-575 will enhance visibility and marketability of the development attraction for patrons in and around metropolitan Atlanta. The proposed working farm will not only benefit the community at large with healthy fruits and vegetables but bring the family unit together as in days past to plant, toil, harvest, can and freeze, teaching children valuable lessons of sowing, reaping and saving.
The 32 acres of commercial currently zoned in Etowah Shoals Village Commercial Center is a great opportunity to offer an option to the “Big Box” retailers readily found in Canton. We live in an era of delivery on demand for any want or need, causing retailers to suffer. The commercial center will maximizs pedestrian traffic, greenspace and artisan commercial, creating a social nucleus and hub for entertainment.
The neighborhood commercial that works masterfully in the “FARM TO TABLE” theme is a general store, butcher, pharmacy, farmers market, hardware store, restaurants, and a focus on artisanal retail, with local crafters, will attract patrons from the 1200 homesites, Canton and beyond.